Some homeowners think that selling their home on their own is a simple task, but ultimately they’re losing out on the reduced stress and better offers that come from hiring an agent to represent you and your property. To get an idea of the bigger picture of what an agent can do for you, let’s examine 6 ways listing agents will help you sell your Santa Cruz house faster and for more money.
Starting off on the Right Foot
Listing agents know what it takes to catch someone’s eye and then turn that initially mere;y interested party into an excited, motivated buyer.
Your agent can provide you with helpful suggestions to maximize the available space in your home while keeping it feeling welcoming.
Besides what’s going on inside your home, agents know to focus on tidying up the exterior as well. A weekend spent outdoors cleaning up landscaping and dirty siding translates to a massive increase in curb appeal.
Setting a Realistic Price
After your agent gives you the thumbs-up on the condition of the property, they can make a better determination of your home’s market value.
This market value is figured out by analyzing the final sales prices of similar homes in your neighborhood over the last few years and combining that with current market trends. This ensures that your home listing goes up in that pricing sweet spot that is guaranteed to attract more potential buyers while making sure you get the most for the time and money you have invested into your home over the years.
Additional Resources
Hiring an agent means gaining access to other networking contacts the agent has made over their years in the industry.
This could mean calling in a professional photographer to produce a stellar set of images to show off your home, an interior decorator to pull together staging if you have an empty home, or even the agent’s contacts within their own agency.
Agencies have access to the Multiple Listing Service, which is a database of every property available on the market. This might allow you to easily find an interested buyer who is selling their current home using the same agency.
Marketing That Is on Point
Your agent will know how best to show off your property in the listing they compose.
Focusing on the strengths of both your property and the surrounding neighborhood while being sure to highlight any features that are highly desirable and trendy.
The listing agent then has the connections and know-how to get the word out to as many potential buyers as possible in your area.
Handling the Art of Negotiation
Sellers having to deal with negotiations on multiple fronts from a bevy of interested buyers is sure to lead to stress and the increasing possibility of making mistakes.
With listing agents at your back, they can act as a filter to keep the pressure of negotiation from getting to you and prevent any personal feelings from causing issues. Your agent will push for what you want to get out of the deal while recommending avenues to give a bit to get a lot in return.
Picking Apart All Offers
As offers roll in and get shaped over time throughout negotiations, it can become overwhelming trying to remember which offer includes which prices, inspections, and other contingencies.
An experienced agent can keep these details straight while presenting them to you in a palatable fashion so that you aren’t left feeling lost and confused. Since offers are made up of many different working parts, having someone there to interpret everything and keep the bits and pieces organized is an incredibly useful thing.
Find Listing Agents to Partner With in Santa Cruz
If you’re looking for a team of stellar listing agents to partner with to sell your Santa Cruz home, contact us today at 831-588-2334!