3 Red Flags Home Sellers in Santa Cruz Should Watch Out For

Even in today’s seller’s market with low inventory and high demand, home sellers in Santa Cruz still need to carefully consider offers – beyond the dollar amount – and reject some. Some buyers are just too picky and have unrealistic expectations, others really aren’t qualified buyers, and still others include things in their offer that … Continued

5 Santa Cruz Home Buying Trends We’re Seeing in 2022

Trends in real estate over the past couple of years or so, owing in large part to COVID-19, have deviated from the expected and traditional. You likely know that home prices are up, inventory is low, and Millennials are making up a larger portion of the home-buying population. But there’s more going on that you … Continued

Women’s Heath & Fertility in Santa Cruz

Women’s Health & Fertility in Santa Cruz Interview with Dr. Beth Dorsey & Dana Ramsey I had the honor of interviewing two of the greatest Women’s Health & Fertility practitioners in Santa Cruz; Dr. Beth Dorsey and Dana Ramsey. And I even got a little Botox from Dana after the interview (watch til the end)! … Continued

How to Find the Best Deals on Santa Cruz Single Family Homes

In today’s real estate market with low inventory and keen buyer competition finding good deals on single-family homes is usually far from easy. And on top of that, those good deals are almost always snapped up quickly. But if you’re willing to do some research and think outside the box, you can find these good … Continued

6 Things That Scare off Home Buyers in Santa Cruz

It may be a seller’s market in most places now, but you still have to get things right. And that means primarily avoiding those things that can put off potential home buyers. Some things are beyond your control, such as local market conditions. But there is much within your control, and even the smallest of … Continued

Santa Cruz Real Estate Market Update: September 2022

Santa Cruz Real Estate Market Update: September 2022 Despite pressure from the Federal Reserve and a variety of market headwinds, the labor market has continued to defy expectations, posting another month of positive growth, as the economy added 315,000 jobs in August, according to the latest data from the Bureau of Labor Statistics. Hi, I’m … Continued

4 Ways New Homebuyers Waste Their Money in Santa Cruz

Buying a home is exciting and a great long-term investment. Realtors will sell you on the fact that owning is better than renting. While this may be the case, here are 4 ways new homebuyers waste their money. Make yourself aware of these to prevent losing tons of cash over the course of your loan. … Continued

7 Signs It’s Time To Sell Your House in Santa Cruz

No doubt about it, it’s often a tough, hair-pulling decision: should you or shouldn’t you sell your house? There will always be pros on cons on both sides, and you will always be second guessing yourself. Still, there are certain indicators that will help you know when it is time to sell. So here are … Continued

Different Agent Strategies For Selling Houses In Santa Cruz

If you ask for advice on house-selling strategies, you are likely to get responses that are all over the board, from sound to thoroughly silly. As they say, everyone has an opinion. Top-selling agents, though, are fairly well in agreement on the most effective strategies, and a lot of it has to do with marketing. … Continued

How To Know When It Is Time To Sell Your House in Santa Cruz

If you’re thinking about selling your house, you have a lot of company. In 2017, about 5.52 million existing and 612,000 newly constructed homes were sold. Still, it’s a big step, and you want to make sure it’s the right step for you. To help you make the right decision, here’s how to know when … Continued

How To Choose The Right Bid For Your House in Santa Cruz

So you’ve listed your house, and now you’re in that enviable position of having received multiple bids. It’s not an uncommon occurrence these days. Home sales are strong, and there still isn’t enough inventory to meet demand. In fact, a fairly recent Coldwell Banker survey found that nearly half of home deals involved multiple offers. … Continued

How To Get The Best Listing Photos in Santa Cruz

Today, 89% of all people in the market to buy a home begin their search online. That means they won’t actually see your house till late in the process. And that also means that they will rely almost entirely on your online listing photos to make their purchasing decisions. So f you want to sell … Continued

5 Things Great Santa Cruz Real Estate Agents do That Go Above and Beyond

Most real estate agents have the basic necessary training and skill to get the job done. They have communication skills, negotiating expertise, and knowledge of the local market. But most buyers/sellers want more than pretty good or just adequate. A truly great agent, though, can make all the difference in the complex, anxiety-inducing process of … Continued

Negotiation Tips For Getting The Best Price For Your Santa Cruz House

Selling your home is a huge financial transaction, one that may impact your life for years to come. So, naturally, you want to sell for the highest price possible. With the current strong seller’s market, buyers are being cautioned to make conservative offers. Consider this from Credit.com: “[B]efore you jump in with an offer . . … Continued

How To Get Your House Ready For A Showing In Santa Cruz

If you’re planning to sell your home, a little effort now can make it sell quicker and at a better price. It could even make the difference between a sale or your house languishing on the market unsold for months. And it doesn’t have to cost a lot either, usually just a little elbow grease. … Continued